At our core, one thing has always remained the same: our commitment to runners.
Today, we’re taking an important step forward: YUL-RUN is now GRYPH.
What’s changing
Our brand name is evolving.
This transition is the result of a strategic decision that allows us to build a stronger, more durable identity aligned with our long-term vision.
What’s staying the same
Everything that matters to you remains exactly the same:
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The same company
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The same team
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The same products
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The same quality standards
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The same guarantees and customer support
If you’ve trusted our products before, you can do so with complete confidence moving forward.
Why GRYPH
GRYPH represents the natural evolution of our brand.
A clearer, more confident identity that will support future innovation, product development, and our ongoing commitment to the running community.
This name change is not a break — it’s a continuation with purpose.
What about YUL-RUN?
YUL-RUN is our former name.
It remains an important part of our story and our journey, which now continues under the name GRYPH.
What to expect next
In the coming months, you’ll see:
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GRYPH fully take its place across our platforms
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Clearer, more consistent communication
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The same focus on performance, comfort, and durability
We wanted to take the time to explain this transition clearly and transparently, because your trust matters.
Thank you for being part of the journey —
The future continues with GRYPH.
